Musa WorkLab
www.musaworklab.com
Musa is a design project by Portuguese designers Raquel Viana, Paulo Lima and Ricardo Alexandre, founded in October 2003 - a Lisbon-based collective of graphic designers with the main objective to divulge the Portuguese design worldwide.
After completing a degree in graphic design they became head and new media designers at major design agencies in Portugal. In 2003 they had a dream with an ambitious objective - to together promote and showcase the Portuguese design scene nationally and worldwide. The Musa project started with Musabook with the main objective of publishing a book showcasing the best Portuguese designers - the first Portuguese emergent graphic design book ever compiled published by idN Hong Kong.
With MusaCollective's work local boundaries were broken and projects such as NLF Magazine, the first Portuguese Qee "Happy" toy, all the exclusive / limited merchandising goods (ThePack, HoleMug,…) and the commercial work developed by MusaWorkLab (the studio) put the Portuguese design scene on a higher stage of international visibility.
MusaCollective presented the MusaTour exhibition outside Portugal, promoting, once again, the new talented Portuguese designers from Barcelona to Tokyo, and published the Nothing Lasts Forever (vol. 1 to 8) book by Singapore based publishing house Basheer Graphic Books. Today, Musa is a design studio (MusaWorkLab), a design studio of graphic experiments that aim for the innovation and search of excellence, that decided to join several artists/designers in order to promote the new Portuguese talented and emergent young visual culture.
Musa try to be seriously involved in as many fun projects as it was allowed to. Musa is working on projects of its own such as exhibitions, books, toys, participations with international designers and projects, and working on its commercial projects such as fashion and trendy clients like Bombay Sappire, Moet&Chandon, Lisbon Fashion Week and many other Portuguese brands. In 2007, Musa was distinguished on ID New York magazine to be one of the forty best projects in 2006 and has been presented in many other magazines such as Vogue, Neo2 and others. Musa works as many aspects of design as possible, from artistic / experimental to commercial. |
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