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Joakim Borgström
Wieden+Kennedy

Joakim was born in Stockholm and holds a degree in Advertising from the University of Barcelona.

He spent 10 years as Creative Director and partner of DoubleYou in Barcelona, creating award-winning campaigns for brands as varied as Nike, Audi, Diageo, Nestlé, Diesel, Electrolux, Yahoo!, SEAT and Coca-Cola.

Joakim joined Wieden+Kennedy (W+K) Amsterdam in 2006 to spearhead interactive work, creating global brand campaigns. These clients include Coca-Cola, Nike, Electronic Arts, Procter & Gamble and Wyborowa Vodka.

In January 2008 Joakim became W+K's Creative Director for the Electronic Arts and Wyborowa accounts along with CD partner Edu Pou. Joakim has also been working closely with W+K's London office on the Global Nokia account.

He is the winner of over 120 awards in the last 10 years, including eight Cannes Lions and one Cannes Grand Prix, 14 One Show pencils, two Clio Awards, eight New York Festival awards and 14 FIAP awards including one FIAP Grand Prix. Joakim has sat on the jury of more than 15 award shows around the world and is a sought-after speaker at industry conferences.

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